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Why Cold Plunges and Saunas Are More Than Trendy
cold plunges cold therapy cryotherapy hot cold therapy ice baths longevity recovery sauna protocols

Why Cold Plunges and Saunas Are More Than Trendy

For centuries, humans have sought the healing power of extreme temperatures from Nordic ice baths to Japanese onsens and Finnish saunas. Today, these ancient practices are being rediscovered in modern wellness through cold plunges, sauna protocols, and hot-cold therapy cycles. Once dismissed as fringe habits of athletes and biohackers, cold therapy is now gaining scientific clarity and mainstream popularity.

But what exactly happens when you immerse yourself in freezing water or alternate between hot and cold extremes? And how do you do it safely? Let’s break it down.

What Is Cold Therapy?

Cold therapy, also known as cryotherapy, involves exposing the body to very low temperatures for short durations. The most common methods include:

  • Cold plunges: Immersing the body in 10–15°C (50–59°F) water.

  • Ice baths: Even colder immersion, often used by athletes after intense training.

  • Whole-body cryotherapy chambers: Exposing the body to -100°C air for 2–4 minutes.

These methods trigger a survival response in the body, activating circulation, releasing endorphins, and reducing inflammation.

The Power of Sauna Protocols

On the opposite end, sauna protocols rely on heat therapy. Traditional Finnish saunas or infrared saunas expose the body to 70–100°C (158–212°F), inducing sweating, vasodilation, and detoxification.

Studies show that regular sauna use can:

  • Improve cardiovascular health

  • Boost longevity markers

  • Reduce stress and improve sleep quality

  • Support muscle recovery

When combined with cold exposure, saunas create a contrast therapy effect that amplifies benefits.

Cold Therapy Meets Science: What the Research Says

For years, cold plunges were backed mainly by anecdotal evidence. But now, science is catching up. Recent studies reveal:

  • Reduced Inflammation: Cold immersion decreases cytokines linked to chronic inflammation.

  • Improved Immunity: Exposure to cold water has been linked to higher white blood cell count.

  • Better Recovery: Athletes use cold plunges to shorten recovery time and reduce muscle soreness.

  • Mental Clarity: Cold exposure stimulates norepinephrine release, boosting mood and focus.

A 2023 review in the Journal of Physiology found that alternating between heat and cold enhanced cardiovascular function and resilience more than either alone.

Hot + Cold: The Contrast Therapy Protocol

One of the most popular wellness routines today is contrast therapy, where individuals alternate between sauna heat and cold plunges.

Sample Protocol:

  1. 10–15 minutes in a sauna (sweat and vasodilation).

  2. 1–3 minutes in a cold plunge (vasoconstriction and shock response).

  3. Repeat cycle 2–3 times.

This “vascular workout” trains blood vessels, improves circulation, and enhances recovery. Many elite athletes and longevity enthusiasts swear by it.

Benefits of Cold Plunges & Sauna Protocols

1. Immune System Strengthening

Regular cold plunges have been shown to activate immune defenses, potentially lowering susceptibility to colds and infections. Pairing it with proper nutrition and gut health support, such as ImmuneShield Synbiotic+ can provide a strong foundation for year-round resilience.

2. Enhanced Recovery & Performance

Cold exposure reduces muscle soreness, while sauna use promotes relaxation and faster repair. Athletes benefit greatly from the hot-cold cycle.

3. Stress Reduction & Mental Clarity

Both heat and cold exposure stimulate the release of endorphins and neurotransmitters, leading to improved mood and reduced anxiety.

4. Longevity & Cardiovascular Health

Saunas have been linked to reduced risk of heart disease, while cold therapy improves vascular function and metabolic flexibility.

5. Improved Sleep

Post-sauna relaxation followed by cold immersion helps regulate circadian rhythm and deepens restorative sleep.

Safety First: What to Know Before You Try

While cold plunges and saunas are powerful, they’re not for everyone.

  • Start gradually: Begin with 30–60 seconds in cold water before working up to 3 minutes.

  • Consult your doctor if you have cardiovascular conditions, respiratory issues, or are pregnant.

  • Stay hydrated before and after sauna sessions.

  • Never plunge alone. Always have supervision, especially in deep or icy waters.

Why Cold Therapy Is Trending Now

Cold plunges and saunas aren’t just for elite athletes anymore. They’re part of a global wellness wave driven by:

  • Longevity culture: More people seeking ways to extend healthspan.

  • Biohacking: Optimizing mental and physical performance with natural tools.

  • Social media influence: Cold plunge challenges and sauna routines going viral.

  • Accessibility: Affordable home ice tubs and infrared sauna blankets.

The modern wellness industry is giving ancient practices a scientific upgrade, making them more structured, researched, and widely accepted.

The Takeaway

Cold plunges and sauna protocols are more than just trends they are evidence-backed practices for better recovery, stronger immunity, improved mood, and longevity.

The key is balance: listen to your body, start small, and integrate these protocols into a holistic wellness lifestyle. Combine them with proper nutrition, movement, and gut support like ImmuneShield Synbiotic+ to unlock their full potential.

Cold therapy is no longer just a shock to the system, it’s clarity for mind, body, and future health.

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